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I’m Arush Dua — a filmmaker and photographer based in India, working at the crossroads of storytelling, visual design, and branded content. Over the past 8 years, I’ve led creative projects across lifestyle, F&B, product, hospitality, and music industries — often stepping into roles as a director, cinematographer, and creative producer depending on what the story demands. My work is rooted in a balance of cinematic aesthetics and commercial clarity. Whether I’m crafting a brand film, capturing a still campaign, or building a narrative from scratch, I focus on turning abstract ideas into emotionally grounded visuals that connect.